The Effect of Financial Literacy and Income on Interest in Sharia Mutual Fund Investment through the Bibit Application Study on the People of Kendal Regency, Central Java.

Abstract

This study aims to analyze the influence of financial literacy and income on investment interest in sharia mutual funds through the Bibit application among the people of Kendal Regency, Central Java. Sharia mutual funds are increasingly popular as an alternative investment that is halal and affordable, supported by easy access through digital platforms such as Bibit. However, there are still many people who do not fully understand this investment instrument or have doubts about investing. This study uses a quantitative approach with a survey method. Data were collected from respondents who are people of Kendal Regency who have the potential to become sharia mutual fund investors. Samples were taken using a purposive sampling technique. Data analysis was carried out using multiple linear regression to test the proposed hypothesis. The results of this study are expected to provide a comprehensive understanding of the role of financial literacy and income levels in encouraging people's interest in investing in sharia mutual funds through the Bibit application. These findings are important for various parties, including Bibit application providers, sharia investment managers, regulators, and educational institutions, in formulating effective strategies to increase community participation in sharia investment.